Who am I? This is one of the most researched question on planet earth. Every man is designed with an inner desire and quest for acceptance,…
Many have taken on diverse forms of identity as a response to this question.
Discovering and defining who we really are has proven to be one of the most daunting challenge one can ever face in life. As we advance in life, everything we do consciously or unconsciously contribute to either discover who we are or define who we are in the eyes of others. We usually face difficulties in our workplaces, with our spouses, parents, children…, because we are yet to harmonize our being, so as to communicate an authentic message on who we are, why we are and what we stand for. What we mean when we say or do the things we say or do, most often than not is misinterpreted or misunderstood by the opposite party, and this gives birth to a response that creates an image of us, that might or might not be authentic. It can be very frustrating when your intentions don’t translate accurately when implemented or executed, be it by word or action.
This is the frustration that many of us unfortunately face on a daily basis, in their different spheres of influence, in spite of the brilliant ideas we have or projects we are engaged in. In my research and study on personal branding and its importance, if there is a statement i came across several times and totally agree with is, people do not buy what you are doing per say but WHY you are doing what you are doing. The core values and authenticity of your brand story is what attracts clients to you.
I strongly believe and agree we all have personal brands and managing our personal brands is one of the few processes that bring us to a conscious realization and harmony between who we are on the inside (brand within) and how that translates in the way we come across to others (brand without).
We need to come to a realization of our true self, in so doing we can communicate clearly our persona through our product to the clientele.
I will like to share with you a summary of what I learnt during a life changing seminar by Dr Shawn Smith, a Dr in Theology and Divinity, titled theocentric psychology.
He is fond of saying, and i agree, if you can’t quote others, no one is going to quote you in turn and so am quoting him!
In this seminar he said man is one individual with 4 selves. A spirit living in a