WHAT IS BRAND STRATEGY? Brand strategy is the framework that defines the core qualities of your business, and how those qualities are expressed through branding. It covers things like: how you want…
Category: Blog
How to get Valuable Feedback when building your Personal Brand.
To build your brand, feedback is imperative and valuable one at that. Feedback is one of the best way to improve yourself.Sometimes you may need to take a step and gain…
HOW TO FIND YOUR IDEAL CLIENTS
Entrepreneurs should be very specific about who their ideal clients are how they want to serve with their work. This clarity will draw you to your ideal client and them to you.…
HOW TO CHOOSE THE BEST MODEL FOR YOUR BUSINESS
Your business model is key to your ability to make money and be profitable. You must be able to choose your business model and carefully craft your products or services accordingly.…
Dear 20 Year Old Me;
I’ve been spending a lot of time thinking about the past decade and half, attempting in my own way to make some sense of it all. I’m currently sitting…
8 Ways to build Brand Awareness; Practical steps.
Building brand awareness is a priority for most emerging businesses. I bet when you need a tissue, you ask for a Lotus, Kleenex? What about when you are ordering a drink, do you…
Dear Body Shamers ; An open Letter
Photo by John…
5 Personal Branding Tips for the creative Entrepreneur (+Free Check List)
There’s been quite a bit of talk for a while now about creating ‘your personal brand’ and creative entrepreneurs are not left out.Many creative artists resist this concept.They feel it’s far too…
How to find Your Passion (+ A free workbook)
Finding your passion is an adventure in itself. This is true for me and for many people I have met. They have lots of questions and concerns, but their biggest struggle revolves…
Living an other-centred Life:Benefits of Volunteering
For the last eight years I have been a volunteer an organization called A New World Altogether (http://neworldaltogether.org/) where we reach out to communities, especially to vulnerable children, widows the hospitalised and…
